Con un evento-spettacolo in programma per la sera di martedì 10 January, Roy Roger’s, primo marchio italiano di blue jeans fondato nel 1949, inaugurate the new and prestigious premises in Campi Bisenzio in Florence. The leaders Roy Roger's exercising always a strong emotional impact, fished out from the past patterns and fabrics imperishable transforming them into contemporary icons, will be featured in an exhibition that highlights the historical content and modernity at the same time. The new headquarters, which is spread over an area of 7.500 sq.m., It combines design and eco-sustainability. An area of the office will be destined exposure of historical archive chiefs, the early work clothes at the end of the 40s until all'intramontabile 5 tasche.
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